AI SEO Specialist · SEO and GEO

Get found in Google, and named by AI.

I’m Christopher Jan Benitez, an AI SEO Specialist. I measure where your brand shows up in ChatGPT, Google AI Overviews, Perplexity and Gemini, then build the pages and sources that get you cited. I work with ecommerce brands directly and with SEO agencies white-label.

Trusted by Charles Floate · Joshua George · Steve Toth · Spencer Haws · Craig Campbell Published on Search Engine Journal · Niche Pursuits · Blogging Wizard
The short answer

What does an AI SEO Specialist do?

An AI SEO Specialist gets a brand found in Google and named in AI answers from ChatGPT, Perplexity, Gemini and Google AI Overviews.

That takes two kinds of work. Classic SEO gets your pages ranking. GEO, or generative engine optimization, gets your brand cited when someone asks an AI who to buy from.

The two don’t always line up. In my own research, two of the three brands ranking #1 in Google dropped in AI recommendations, and 79% of the sources AI cited were third-party sites, not brand pages.

Most teams only see one side. An SEO report shows rankings. An AI visibility tool shows mentions. Neither fixes anything.

I do both sides: measure where you stand, then build what gets you cited.

Service 1 · AI Search Visibility

Does AI recommend your brand? Find out, then fix it.

AI Search Visibility measures how often the four big AI engines name your brand for the questions your buyers ask, and which competitors they name instead. Then I close the gaps: the pages, the sources and the third-party mentions those engines rely on.

  • Tracked every month, the same way, so changes are real.
  • Share of voice and citation gaps against the competitors you actually lose to.
  • A prioritized plan, plus done-for-you work built to get cited.
  • Prefer to start on your own? Read my guide on how to show up in ChatGPT.
Service 2 · The Content Desk

What is the Content Desk?

The Content Desk is a fractional SEO and GEO content program. Each month I plan, produce and review the pages that grow a site’s search and AI visibility. Ecommerce brands hire it directly; agencies resell it white-label. See how the Content Desk works.

01
Audit-scoped volume

Each brand’s monthly volume comes from its own SEO audit, so you pay for what the site needs.

02
Topic maps and internal links

Pages map to clusters that link down to the products and collections that sell.

03
Structured for AI answers

Direct answers, question-led headings and specific facts that AI engines can quote.

04
My review on every page

Nothing ships without me reading it, and every page passes The Tell, my check for machine-made patterns.

05
Brand guidelines per client

A voice guide and words-to-avoid list for each brand, followed on every page.

06
A dated monthly log

Everything shipped, with the target keyword and review result for each page.

Rank in Google. Get named by AI. One specialist for both.

Most brands hire one vendor for SEO, buy a tool for AI tracking, and hope the two meet. I run both from the same data, so the pages that rank are also the pages AI engines can cite.

Original research

What does my research show about AI recommendations?

My research shows that AI engines build recommendations mostly from third-party sites, often skip the brand ranking #1 in Google, and cite different sources on each engine. I run these studies myself, and both services are built on them.

79%

Of 1,648 sources AI engines cited for product recommendations, 79% were third-party sites, not brand pages.

2/3

In two of three categories, the brand ranking #1 in Google dropped in AI recommendations.

29%

29% of Google AI Overview citations were YouTube videos. Perplexity leaned on review sites instead.

How it works

How does working with me start?

Every engagement starts with a baseline: an SEO audit, an AI visibility check, or both. Then we plan, build and measure every month.

1
Baseline

An SEO audit, an AI visibility baseline, or both, so the plan starts from data instead of a guess.

2
Plan

A ranked list of what to fix and build first: pages, topic clusters and the third-party sources AI relies on.

3
Build

New and reoptimized pages on a monthly cadence, reviewed by me before they ship.

4
Measure

Rankings, clicks and AI mentions tracked every month, with a plain report of what moved.

Why a specialist

How does an AI SEO Specialist compare to the alternatives?

An AI SEO Specialist both measures your AI mentions and does the work to change them. Tools only report, and agencies and in-house hires vary. Here’s where each one fits.

AI SEO Specialist SEO agency AI visibility tool In-house hire
Measures AI mentions Monthly, 4 engines Sometimes Yes If you set it up
Does the fixing work Yes Yes No, reports only Yes
Who reviews every page I do An account team Not applicable You do
Cost model Scoped per brand Retainer plus overhead Monthly subscription Salary plus benefits
Time to start Days Onboarding cycle Same day Months to hire
Proof

What results has this work produced?

Across three ecommerce engagements, organic clicks grew 113%, 38% and 20%, measured in Google Search Console. One site grew through AI Overviews after AI took 63% off its biggest keyword. Read the case studies.

Christopher Jan Benitez, AI SEO Specialist

I’ve spent a few years working with Christopher now, and if you need high-quality content for the digital marketing space then there’s no other guy that’ll give you as good of a bang for your buck as Christopher will!

Charles Floate, SEO consultant and agency owner

Outsourcing high quality SEO content is difficult as most writers don’t truly understand SEO. Chris is different. He’s been in the SEO industry since 2010 and his content is evidence of that. Highly recommend.

Joshua George, founder, ClickSlice

Christopher was a pleasure to work with: great content, always on time. What I really liked was I simply gave him editorial access and he did the whole process for me, which made it a lot easier for me.

Craig Campbell, SEO consultant

In SEO since 2010. Published on Search Engine Journal and Niche Pursuits, with original research on AI search.

The promise

What I guarantee, and what I won’t.

What I promise
The agreed work, on schedule, every month.
AI visibility measured the same way each month, so changes are real.
A clean pass through The Tell on every page.
My eyes on every page before it ships.
On time, or the next month is credited.
What I won’t promise
Specific rankings. Anyone who guarantees a position is guessing.
A mention in ChatGPT or AI Overviews by a set date. AI engines don’t take requests.
Traffic or revenue numbers. Those depend on far more than the work I control.

I guarantee the work I control. Good results tend to follow good work, but I won’t put a number on them just to win the deal.

Two ways to get found in Google and AI search.

Find out where your brand stands in AI search, or hand your SEO and GEO content to the Content Desk. Tell me what you need and I’ll come back with a scoped quote, usually within two business days.

Need something specific? I also run SEO audits, topical mapping and traffic recovery as standalone projects, for brands and for agencies.

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